Jan Bibi, From Desperation to Employer of 11 Workers.
Jan bibi is a widow of age 57 and responsible for earning bread and butter for ten (10) dependents. Her husband used to prepare decorative belts used by police and armed forced on daily wages, however, after her sudden demise; she borrowed money from JWS Pakistan and started her own small business back in 2004.
She started her business with one small belting machine, kept on borrowing money from JWS to put in productive use every time and gradually she has been able to install 9 automatic belting machines. Initially she used to prepare belts as per demand specifications and sell back to the middlemen in Gujranwala district. Over the period of time she started to develop her market linkages with the help of her growing sons in the markets of Sialkot, Lahore, Faisalabad and Quetta. This really helped her in expanding the market for her products as well as improved her profit margins.
Her hard efforts, commitment and struggle in the right direction gradually helped her overcome all of the challenges in her way one by one. She proudly claims that her business helped her in constructing her own home, buy a motorbike for son, and arrange marriage of two daughters as well as in purchasing a small plot of 2.5 marls out of the profits.
Cricket Balls for Life.
The story of Cathreen, is another glimpse of success achieved by a helpless woman. She is 45 years of age and manages a small business of handmade cricket balls at her home. Gradually she has been able to employ around ten (10) women of her community in business.
The business of cricket ball making is all about taking orders from the factory in Sialkot and then stitching the leather pieces around the rubber ball to shape them as the final product. She explained the problems of lack of material and finances to start this business at home in the start, however, with the gradual funding from JWS Pakistan, she slowly got hold of the situation.
At present she has around 7 stitching platforms and plans to purchase more for the women who come at her home to earn livelihood. With gradual improvement in her business, she has been able to bring considerable improvements to her life.
Speaking about future intentions, she stated that she wants to purchase her own material, make a complete piece of ball and sell it in the market with her own name. She is confident that this initiative shall help her in availing higher profit margins by bypassing the middleman. Meanwhile, she will continue to work with the factory to offset the risks or setbacks during the initial period during which she introduces her own brand of product.